Atosa Catering Equipment has branded its relocation to a new headquarters a “significant milestone” for the business in the UK.
The cooking and refrigeration equipment manufacturer has now fully moved into an expanded site in Wellingborough built to support its planned expansion over the coming years.
It features a vast warehousing facility, extensive office space and a purpose-built demo kitchen and restaurant.
Sales director, Sandy Thomassen, said dealers could expect to see the benefits of its investment in due course.
“With a warehouse that is five times larger than before, it underscores our commitment to supporting our dealers with seamless supply and ensuring they never face delays in getting the products they need,” he explained.
“The investment in this facility also sends a clear message: Atosa is dedicated to growing and strengthening our presence in the UK market. We want our dealers to see this as a testament to our reliability, innovation, and our long-term vision for mutual success.”
One of the most impressive aspects of the new site is what Atosa terms its ‘immersive experiential centre’ – a state-of-the-art theatre kitchen that will provide customers and dealers with a hands-on opportunity to interact with its products and UK team.
“They can explore our full range, including our new combi oven series, and experience the quality and performance first-hand,” said Mr Thomassen.
“Additionally, the vastly increased storage capacity ensures we can fulfil orders promptly, reducing lead times and enhancing dealer satisfaction. We’re also thrilled to open our facilities to dealers and their teams, offering them a space to showcase Atosa products to their own customers, further enhancing collaboration and sales support.”
Mr Thomasson said there had been an overwhelmingly positive response to the site from dealers that have visited Northamptonshire so far, with the scale, efficiency and added value of the demo kitchen underscoring its commitment to the market.
“Our parent company sees this investment as a strong endorsement of the UK market’s potential and Atosa’s growing role within it,” he added.
“This facility reflects their belief in our ability to continue driving growth and meeting the evolving needs of our dealers and customers. We’re proud to welcome all our valuable partners to visit us and see first-hand what this site has to offer.”
