Robin McKnight to lead buying group ENSE

Robin McKnight has become buying group ENSE’s first UK-based employee, taking up the post of sales director.

McKnight was officially unveiled to ENSE’s partners at a dinner in Windsor last night ahead of the organisation’s first business day and conference today.

McKnight left his post at CEDA last month after the distributor association made the managing director’s position redundant. But this new challenge will see him make an immediate return to the industry, where he will be responsible for recruiting new members and suppliers.

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Bob Adams, managing director of ENSE, and the man who has been the driving force of its activities so far, said the appointment was a significant step in its quest to expand the organisation.

“Not only is Robin well respected and extremely knowledgeable, but his presence says that ENSE is committed to the UK market,” he told Catering Insight. “Robin will help the company continue to grow and spread our vision for better partnerships during these challenging economic times.”

As Adams is principally based in the US, McKnight will provide a permanent contact on the ground for ENSE’s suppliers and members.

“I believe Robin’s understanding of the market conditions, along with his vast contact base will allow him to be successful, which in turn, will allow ENSE to grow and deliver industry leading value to both the distributor and supplier,” added Adams.

ENSE still remains a relatively young organisation but it has built up a head of steam in recent months. Around 16 or 17 distributors are understood to be attending its conference programme today, along with at least a dozen suppliers.

Back in December, the Middleby Group announced that it was backing the consortium. Its brands include Lincat, Brittania and IMC.

Adams said there were already “several developing success stories” from the work it has done with members so far, adding that ENSE would remain focused on facilitating more profitable relationships and loyalty between suppliers and dealers.

“ENSE is a business model that focuses on commitment, for commitment yields results,” he said. “Commitment means distributor commitment to suppliers, supplier commitment to distributors, and all of our commitment towards more profitable business for both.”

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