A raft of companies from the wider catering and hospitality sector have made it onto a list of Britain’s ‘Most Admired Companies’ for 2013.
The annual ranking, which is now in its 23rd year, is the only academic study in the UK which measures a company’s reputational success on the perceptions of opposing companies.
While there are no catering equipment groups directly included in the listing, there are a number of restaurant and catering operators that spring up.
The highest hospitality entrant is Whitbred, which comes in 22nd overall, while distribution group Bunzl, the owner of Lockhart, is close behind in 37th place.
McDonald’s, JD Wetherspoon and Domino’s Pizza, also secured top 100 places, while The Restaurant Group and Gondola Group made onto the list, which included 247 companies in total.
Professor Mike Brown, senior academic at Birmingham City University, and founder of the Britain’s Most Admired Companies study, said: “There are positive signs this year that the mood in the UK’s leading companies is looking up and this award is here to celebrate that.”
Brown leads a small team from the university’s Business School which conducts the survey each year, with Britain’s ‘top’ companies and bosses asked to assess their competitors on a variety of factors.
Using their ‘gut feeling’ about individual firms and inside industry know-how, business leaders from across 26 sectors mark each other on nine different criteria. Considered the ‘nine measures of success’ the criteria ranges from the firm’s ability to innovate and the quality of its marketing to its financial performance and the strength of its management team.
The overall winner of the 2013 list for the second year running was Diageo, the drinks company that owns brands such as Johnnie Walker, Smirnoff and Guinness.