Rational rallies round national distributors

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Rational has returned to sponsor the Catering Insight Awards’ Distributor of the Year – Nationwide category for an incredible seventh time.

The cooking equipment manufacturer has supported the headline honour since Catering Insight’s gala celebration began in 2015. The special trophy will recognise a major distributor which has completed mammoth commercial kitchen projects to a high standard, up and down the country, while still offering a personalised, sterling service, despite the challenges coronavirus has generated.

The winner will be announced at this year’s spectacular awards ceremony, which will take place at 8 Northumberland Avenue in central London on Thursday 18 November.

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Rational UK’s technical sales director Graham Kille underlined: “Like many manufacturers, Rational relies on the distributor network. Our Deal dealers are a key part of our success. As an industry, we have a responsibility to acknowledge the loyalty, commitment and professionalism that the distributor network demonstrates on a daily basis.

“Rational is proud and delighted to lead the celebration by sponsoring this award, which also recognises the most significant commercial kitchen projects that have been undertaken by distributors over the past year.

“This has surely been the most testing time that any of us can remember. The service and dedication of companies up and down the country, delivering project after project despite the most severe challenges, has been an inspiration. It makes this award even more special. Distributors, we salute you.”

Kille analysed: “Events like the Catering Insight Awards are an important opportunity to celebrate all that’s best about our industry. As a company, Rational has led the way in developing online platforms to meet the challenges of the pandemic, such as our Live online webinars. But award ceremonies really need to be live – so that we can all enjoy the occasion and show our appreciation of the winners’ successes. That’s why it’s such great news that the Catering Insight Awards are back.”

He added: “This event is one of the most anticipated of the year, and rightly so. The Catering Insight Awards combine fine food, good company and the excitement of finding out who’s won what. Most of all, it’s great fun, and a wonderful way to kick off the Christmas run-in.

“This year more than any other, the chance to get together with colleagues and network in a safe environment is something we’ll all cherish. Let the good times roll!”

The full awards programme comprises:

Supplier categories
Service & Support
Light Equipment
Heavy Equipment
Business Development
Training & Education, sponsored by FEA

Distributor categories
Distributor of the Year – South of the UK
Distributor of the Year – North of the UK, sponsored by Alto-Shaam
Distributor of the Year – Project Management
Distributor of the Year – Business Development, sponsored by Jestic Foodservice Solutions
Distributor of the Year – Marketing & Strategy
Distributor of the Year – Corporate Social Responsibility, sponsored by DC Products
Digital Initiative of the Year, sponsored by Hoshizaki UK
Service & Maintenance Provider of the Year, sponsored by First Choice Group

Headline honours
Distributor of the Year – Nationwide, sponsored by Rational
Lifetime Achievement Award

Nominations will open this Monday (6 September), with the shortlists announced towards the end of October. Hundreds of senior sector executives will once again choose the winners themselves, with distributors voting on the supplier categories and vice versa.

You can book your essential tickets for the gala night HERE.

To discuss the unique opportunities this event offers, contact:

Mark Harris
0203 176 4226

Tags : awardsCatering InsightCatering Insight Awardsdistributor of the year nationwideeventRational
Clare Nicholls

The author Clare Nicholls

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