Meiko has announced a special summer promotion for distributors selling its products in the UK.
The company is offering an upgrade to the premium series FV40.2G-GiO machine with integral reverse osmosis on all orders for ECO530/EW10 front-loading glass or dishwasher with integral softener.
The deal comes at no additional cost during June and July, reflecting a saving of around 30% on the Premium series machine list price, according to the firm.
Meiko is also offering during the same period to upgrade any DV80.2GiO to the higher throughput capacity DV125.2GiO, again without additional cost. It will provide a selection of the larger 600mm x 500mm washing baskets along with the basic machine supply package.
Since the introduction of integral reverse osmosis across the full range of Meiko front loading and pass through glass, dish and utensil washing machines two years ago, in excess of 2,500 machines have been placed into the market place.
Meiko UK sales director, Nick Falco, believes now is the right time to introduce reverse osmosis technology machines to a broader market place.
“Reverse osmosis technology takes out the need for integral or cabinet type water softening, which up until now has been the most commonly used method for removing the calcium that is found in mains water supplies within various geographical locations in the UK,” he said.
Falco hopes the summer promotion will give distributors an incentive to deliver reverse osmosis water treatment technology to a wider customer base.
“With the current economic climate, distributors are looking for an edge when offering products to their customers and this promotion certainly provides that!” he said.
The promotion will run until Friday 2nd August.