British induction hob manufacturer Induced Energy has landed a contract to supply kit to a Beijing hotel in a deal that it admits took it by surprise given the volume of product flowing outwards from China.
The Northants-based company said it was “slightly taken aback” to not only receive an enquiry from China but to immediately gain a “substantial” order for bespoke under-counter induction units.
“We know that there is now a flood of budget-priced induction hobs coming from the Far East, but these are for the domestic market in the main and not suitable for the catering trade, so to have reversed the trend is very gratifying,” admitted Induced Energy’s managing director Rosie Sanders.
Induced Energy has declined to disclose the identity of the customer as the first installation will lead to a worldwide roll-out if it proves successful, but it is understood to be one of the most well-known global hotel brands.
Sanders said its hobs were renowned for their ability to “punch through Pyrolave” and would be used by the hotel to cook invisibly through a solid lava stone counter in a theatre-style environment.