The registration process for Hotelympia is now officially open, kicking off the countdown to the revamped 2014 version of the show.
Unveiling a completely new look and four-day format, the show is moving from its usual February spot to the end of April next year. It will also be situated in one extended, single access hall, half of which will be dominated by catering equipment suppliers.
A host of leading lights, including Tom Kerridge, Sir Terence Conran, Tom Aikens and Phil Howard, are set to grace the main stage, while groundbreaking technology and cutting-edge hospitality design ahave brand new forums through the HOSPA Hub Seminars and Design Stage.
The 2014 show will also mark the launch of WasteWorks — a new, co-located event focusing purely on suppliers of waste solutions and services seeking to target the hospitality sector. It will consist of a high level speaker programme as well as a large number of specialist exhibitors.
Toby Wand, managing director at Fresh Montgomery, said: “Next year, we are upping the ante again, putting innovation in design and technology at the heart of our offer, creating what promises to be the most relevant and comprehensive visitor experience yet — a true hotbed of innovation.”
Wand said that moving the exhibition floor to a single hall would make it easier for visitors to navigate the attractions without the disruption of the central boulevard.
“From an exhibitor perspective, this move should also encourage even greater dwell times — the show is already 75% sold, so I encourage those companies who are thinking of how best to maximise their business profile in 2014 to get in touch with our team today.”
Keith Warren, director of CESA, said Hotelympia was still the “most integral” trade show in the calendar for its members and the hospitality community as a whole.
“CESA is proud to continue our partnership as the show continues to develop and evolve. It’s tremendously exciting to have Hotelympia in one giant hall, while staging it later in the year should ensure an even better experience for visitors and exhibitors alike,” he said.