Hobart reports massive spike in high spec warewasher sales

PREMAX Glasswasher crop
Hobart reported its Premax brand sales have increased by 160% since last September.

Following the launch of two flexible finance packages in September 2018, Hobart has reported a massive 160% spike in sites upgrading to its highest spec Premax warewashers.

The manufacturer believes these early results go a long way to proving its assertion that such deals represent the sustainable, financial solution the market has been calling for.

The two new packages – a 3/5-year contract rental and an extended 18/24 interest-free option – are available on all machines, tabling and installation, and have accounted for 40% of all Hobart finance deals taken out from September to now.

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The packages offer end users the chance to spread the cost of the new machines and manage cash flow more effectively. By upgrading to Premax, Hobart feels that sites can also reap the benefits of the energy efficient and robust machines.

Tim Bender, sales director, Hobart Warewashing UK said: “We launched these plans after consulting with our dealer partners and end users and following on from research which uncovered that 50% of operators blamed cost for not buying greener equipment.

“Operating sustainably is not only the right thing to do from an environmental standpoint, it can also have a marked effect on the bottom line in the form of energy and water consumption and less machine downtime.

“We’re delighted, therefore, with these fledgling results. Proof that introducing simple, flexible payment options can help operators specify the machine their business needs and not just the one they think they can afford.”

These latest results follow Hobart UK merging its Warewash and Cooking divisions into one sales and administration operation known as the Hobart Equipment Division.

Tags : financingHobarthobart warewashHobart warewashing
Clare Nicholls

The author Clare Nicholls

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