Next year’s Great Hospitality Show at the NEC Birmingham on 23-25 January is set to showcase the latest catering equipment innovations across its three days.
Returning in this edition is the CESA Innovation Zone, the dedicated platform for innovative light and heavy equipment products and services from manufacturers. The zone represents the continuation of the longstanding partnership between the Great Hospitality Show and CESA.
Exhibitors confirmed so far include; Blue Seal, Adande, European Watercare, Catering Equipment Ltd, Metcalfe Catering Equipment, Commercial Catering Spares, Victor Manufacturing, BGL Rieber, Manitowoc and Signature FSE, with more innovators being added weekly.
The show is also set to welcome its first-ever catering equipment ambassador, Mike Caldicott, MD of consultants, Tricon. With 30 years in the business and a host of high profile installs overseen in that time, Caldicott is set to host a panel discussion around smarter kitchen design on Tuesday 24 January at 1pm on The Business Briefing Stage.
Toby Wand, MD of the Great Hospitality Show, said: “Yet again, catering equipment is set to play a pivotal role in the show, as we shine a spotlight on some of the globe’s biggest names and partner with CESA to showcase ground-breaking innovations from some well-known manufacturers. We’re proud to state that in 2017 no other show can boast such an array of suppliers and influencers under the same roof – I urge visitors looking to refresh or overhaul their kitchens to look no further. If it’s not on our show floor, it’s simply not worth having.”
With partnerships in mind, buying group Cedabond has announced that it will be hosting a VIP members’ lounge at the Great Hospitality Show.
The lounge, which will be accessible by invitation only, will offer a relaxed, private environment away from the main hustle and bustle of the show and be situated on stand 632 in the centre of the exhibition, close to several Cedabond suppliers.
Cedabond chairman and executive director, Phil Martin, said: “We know that a lot of Cedabond members and suppliers visit the show not just to see the latest in equipment technology but also to network with customers, colleagues and business associates. The aim of the Cedabond members’ lounge is to give them the opportunity to do this in a relaxed setting.”
Wand added: “Fresh Montgomery, the organiser of the Great Hospitality Show, prides itself on excellent relationships with the industry’s leading trade bodies and so we’re delighted that Cedabond is to become the latest association to partner with us. Offering this type of haven, for private meetings or networking, only makes the proposition sweeter for visitors.”
A traditional staple of the show, the Catering Equipment Networking Dinner, is set to again give visitors the opportunity to socialise away from the NEC. The event is situated on, and themed around, Burns Night (Tuesday 24 January) and will be staged at The Hilton Birmingham Metropole.