The government has put out a call for UK manufacturers to come forward and champion their exploits.
It has launched the Make it in Great Britain campaign aimed at transforming outdated opinions of UK manufacturing by showcasing the best of British industry throughout 2012.
The campaign will culminate in an exhibition during the Olympic Games celebrating the successes of the manufacturing sector and encouraging young people to consider a career in the industry.
To help overturn the persistent myth that Britain ‘has no manufacturing industry’ business secretary, Vince Cable, has called on manufacturers across the country to help the government find up to 30 ‘industry champions’ to take part in the campaign.
“Despite popular belief, Britain still does make things and has outstanding manufacturing companies, large and small,” said Cable. “Our world-beating companies have an excellent reputation for innovation. I want our young people and those who hold outdated views of British manufacturing to see that reality. That’s why we’re launching the Make it in Great Britain campaign.”
Cable intends to identify a number of industry champions that will be knowledgeable about manufacturing and play an important role in challenging current myths about UK manufacturing.
They will identify and publicise British manufacturing successes and act as advocates for the campaign and the future of British manufacturing.