Flexeserve gets a taste of global hot-holding market at Host

Flexeserve at in-person events
Flexeserve's Hub hot holding cabinet is on show at Host 2021.

Hot-holding specialist Flexeserve has been showcasing its Flexeserve Hub to foodservice businesses from all around the world at Host over the last few days.

The company has used the show as a global launchpad for the product following its initial success in the UK market.

Chief executive Jamie Joyce, technical director Mick Steele, customer experience director Warwick Wakefield, export manager Gary Barnabas, operations manager Kristian Ward and North American operations manager James Hayes have all been in Italy for the launch.

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The Flexeserve Hub has designed for what the company calls the “cultural shift” in food delivery. It can hot-hold large quantities of packaged food orders – ready for purchase, pickup or delivery – or it can be used as a staging area, for hot ingredients, held at optimum temperature, ready to be prepared for orders.

It features unique hot air recirculation technology to generate a consistent air temperature throughout the unit, and can be used both front and back-of-house.

The Flexeserve Hub can hold up to 60 large boxed pizzas, 140 food orders – packed up and ready to go – or up to 140 whole rotisserie chickens.

Wakefield said: “With the recent growth in the food delivery sector, many operators are now looking to capitalise on changes in consumer behaviour, and Flexeserve Hub is a great way to achieve this.

“As industry events have returned, we’ve found many businesses coming to us eager to introduce a new hot food programme or transform their existing offer.”

Flexeserve is exhibiting on stand H48 in pavilion 7P at the exhibition, where it is also be showcasing its range of patented heated displays, Flexeserve Zone, including rear feed models that allow for restocking of hot food from behind the counter.

Tags : flexeserveHosthot holding
Andrew Seymour

The author Andrew Seymour

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