FEM shakes up marketing team

FEM-Strengthens-its-marketing-team-Stacey-Archibald-left-and-Megan-Nesbitt crop
FEM strengthens its marketing team with Stacey Archibald (left) and Megan Nesbitt.

Foodservice Equipment Marketing Ltd (FEM) has strengthened its marketing team with the promotion of Stacey Archibald to product marketing manager and appointment of Megan Nesbitt as marketing executive.

Archibald has worked for FEM as marketing assistant for a number of years and has much experience and knowledge. In her new role she will be focusing primarily on analysing products and supporting the customer experience.

Her promotion has been underpinned by her successful completion of the Certified Food Service Professional qualification. The CFSP is the industry-specific professional qualification for the UK Foodservice sector. It is designed to improve the levels of professionalism in the sector by creating a universally recognised and respected industry ‘standard’ for knowledge and experience.

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Mark Hogan, commercial director, commented: “Stacey’s new role will allow us to take a more proactive analysis of products and our customers.”

Additionally, FEM has welcomed Megan Nesbitt as its new marketing executive. She will be supporting Archibald and Hogan. Previously she has worked in similar roles at Alea Casino and Belhaven.

These changes follow Hogan’s promotion to commercial director at the beginning of 2018. “Our marketing department plays an increasingly important role in supporting our dealers to help them meet the needs of their customers,” he said.

“Stacey’s dedication and experience have really pushed us on in recent years. In Megan we have an enthusiastic professional who will play a pivotal role in helping us build the business.”

Tags : appointmentfemFoodservice Equipment Marketingpromotion
Clare Nicholls

The author Clare Nicholls

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