Electrolux Professional has strengthened its foodservice team with a new addition to its sales force.
Louisa Luxton has joined the company as field sales manager for foodservice, covering the UK and Ireland.
Having worked in foodservice, automotive and health and beauty sectors in a career spanning 19 years, she brings a wealth of sales experience to her role, the company said.
Luxton will work closely with Electrolux’s regional sales teams, partners and independent businesses to provide bespoke catering equipment solutions which meet specific requirements.
Her role will also involve coaching and developing the area sales management team while supporting partners with sales and securing long-term relationships with targeted customers.
Darren Lockley, head of region for the UK and Ireland at Electrolux Professional, said Luxton’s proven track record within sales would benefit the company.
“Her relationship-building with contacts at senior levels within commercial foodservice sectors is key to the appointment, alongside her understandings of the challenges faced by businesses, from end-users to partners alike,” he said.
Luxton added: “I’m excited about joining such a reputable and established brand with market-leading equipment for every aspect of the kitchen. I’ve worked within businesses with a similar structure to Electrolux and am looking forward to supporting our partners to improve their customers’ every day businesses.”