Cater-Bake has strengthened its sales team to include well-known industry representative, Duncan Woolmer, to further support its network of distributor partners in the UK.
The business has experienced significant growth over the past 12 months and therefore requires further support mechanisms and personnel.
As Cater-Bake is the official UK stockist for Italian manufacturers Zanolli and Fimar, Woolmer will be utilising his knowledge to promote and supply the appliances from these brands, predominately focusing his attention to partners based in the south.
Woolmer has worked in the foodservice and catering equipment industry for decades, bringing experience from his previous roles at Pizza Hut, Metcalfe and more recently, Induced Energy.
Cater-Bake’s sales director Steven Lilley said: “Duncan has joined us following an extensive employment history and his knowledge of both sales and catering equipment makes him an ideal fit for the role.
“He will be joining our current sales team to support our customers and grow brand and product developments.”
Woolmer added: “I am very much looking forward to this new challenge with Cater-Bake.
“I began my career with over 15 years at Pizza Hut and now I have the opportunity to close the circle and sell some of the best pizza equipment in the industry.”