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Crystaltech looks to stay ahead of the curve with new CEDA Branding

Derek Maher Crystaltech crop 3

Specialist warewashing maintenance company, Crystaltech, has become one of the first companies to update its delivery van fleet with the newly redesigned CEDA logo.

The company, which owns and operates 60 vans, is undertaking the task of updating units at a rate of at least five vans per week, with 15 completed last week alone.

“As one of the UK’s leading warewashing maintenance providers, we need to ensure we remain as up-to-date as possible and the new eye-catching CEDA logo acts as an assurance of our trade body affiliation to our customers,” said Derek Maher, managing director of Crystaltech. “Our vans represent the company and its services and, as such, have to look professional.”

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The move comes off the back of CEDA’s recent rebrand.

The branding overhaul was designed to increase business profile for its members and partners, and also appeal to foodservice and hospitality operators looking for outstanding design, installation and service relating to kitchen and front-of house projects across all sectors.

Tags : CEDAcrystaltechdelivery vansrebrandWarewasher
Emma Calder

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