Diversified Communications UK has announced that its Commercial Kitchen trade show will now run alongside one of its sister shows, lunch! next year.
Commercial Kitchen’s 2020 edition was firstly postponed from its original 3-4 June dates to being co-located with another postponed sister show, Casual Dining, on 14-15 July. However, as the host venue, London’s ExCeL centre, was transformed into the NHS Nightingale Hospital to house coronavirus patients, that plan had to be abandoned.
Now Commercial Kitchen is scheduled to return with lunch! at ExCeL on 23-24 September 2021. This year’s lunch! was due to take place on 24-25 September but has also been postponed. The third sister show, Casual Dining, will now run on 10-11 March 2021.
Diversified intends that the lunch! and Commercial Kitchen shows will maintain separate identities and focus, but that visitors and exhibitors will benefit from a potential boost in seeing an even greater range of products and customers respectively.
Chris Brazier, Diversified UK’s group event director, said: “Like all businesses, we have been closely following the rapidly changing developments during these difficult times. Whilst we were hopeful that the current tough measures on restricted social interaction would be lifted by the autumn, there are still too many questions surrounding hotels, travel, social distancing measures, and individual company policies, to make it viable to run lunch! this year. Clearly, the best and most responsible option for everyone involved is to wait and host an even better show in 2021.”
The move of Commercial Kitchen, the dedicated kitchen equipment, services and design show, to September has been supported by the event’s key partners CEDA and Foodservice Consultants Society International (FCSI UK and Ireland), plus many exhibitors.
Adam Mason, director general of CEDA, said: “CEDA fully support the unfortunate postponement and looks forward to September 2021, where CEDA partners should now see even more end user buyers to do business with.”
Louise Willis, executive director at FCSI (UK & Ireland), commented: “The FCSI UK&I fully supports the Commercial Kitchen Show, and believes that by holding it alongside lunch! it will be even more beneficial to members.”
Anthony Pettit, head of business development at exhibitor Hupfer, added: “Hupfer is delighted to continue our ongoing support for Commercial Kitchen. We’ve enjoyed great success in previous years and look forward to welcoming industry colleagues to what will surely be a terrific event.”
While Steve Morris, sales director at Jestic Food Service Equipment, concluded: “We are looking forward to the new dates in September 2021 and think it’s a great idea to combine with the lunch! show. Hopefully by next year, it will be an event that the industry can come together and look forward to.”