CEDA members report sales growth

CEDA confidence survey graph October 2016 crop
CEDA members’ sales levels since January 2012.

CEDA’s latest Confidence Survey for the last quarter to October shows that almost 57% of members recorded improved sales. Over half of those surveyed also said that their sales in this period were better when compared to the same period last year.

A total of 35% said sales figures were the same as the previous quarter, while only 8.33% reported worse results.

Adam Mason, CEDA director general, commented: “We see CEDA members in strong positions despite some obvious impacts on the UK’s economy from Brexit and global economic challenges.

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“I think this comes from their experience of weathering business and economic uncertainty in the past, and also our support to them in improving their businesses’ resilience through a variety of ways including generating and referring business leads by promoting the benefits of working with a CEDA member, sharing ideas and best practice and of course education and training to improve their efficiency and effectiveness.

“Our members know that 2017 and beyond will offer more challenges, but also great opportunities to tap into new and developing areas of the foodservice market.

“We continue to build on the work we are doing to help them access end user markets and engage with the wider sector to capitalise on new opportunities. This springs directly from the 22 for 2022 strategy we launched at the CEDA Conference this year which is starting to bear fruit as we head into 2017.”

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Clare Nicholls

The author Clare Nicholls

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