CDG expansion creates two major new roles


Catering Design Group (CDG), based in Daventry, has created its first creative director and business development director roles, as the business continues to enjoy rapid expansion.

Bolstering its senior management team, Drew Keen joins the business as creative director, with the remit to drive and develop the company’s interior design offer.

A University of Central England graduate, Keen previously held an associate role for 11 years at the Hunter Patel Creative Group, where he was involved with projects for a variety of clients including Spirit Pub Company, Punch Taverns and Peach Pub Company.

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Claire Smith returns to CDG after having previously worked for the business for 8 years from 2003-2011 as a project consultant. Since then she was employed at ABDA Design as part of its business development team.

An Association of Catering Excellence (ACE) committee member, Smith has worked in the commercial catering and hospitality design sector since 1997.

In her new role as business development director, Smith will be responsible for cultivating new business opportunities and supporting the development of company sales and marketing strategies.

Philip Howard, CDG’s MD, commented: “We are delighted to welcome Drew to the team and Claire back to the ’family’. These are really exciting times for CDG – we’re expanding at a rapid rate as we continue to develop our client base and win new contracts.

“In developing these new roles we are committed to ensuring both existing and new customers are able to benefit from our vast repertoire of in-house skills.

“Drew brings fresh inspiration, together with over 11 years of expertise as a high profile designer, which will greatly complement Claire’s unrivalled knowledge and expertise of the hospitality industry.”

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Clare Nicholls

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