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Help Catering Insight test the health of the industry with new Pulsepoint initiative

Catering Insight Pulsepoint logo crop

Catering Insight is today launching the Pulsepoint initiative to chart the progress of the UK catering equipment supply chain, as it emerges from the coronavirus crisis.

With the lockdown shutting off the flow of custom, we are now asking for your assistance to record the restart of the industry so that we can all instantaneously see how it is recovering.

This pulse-taking is in the form of a weekly flash survey of both dealers/distributors/kitchen design houses and manufacturers/suppliers. Simply either click here for the form, or scroll down this page for an embedded version, to give your company feedback.

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The three metrics we will be measuring are: numbers of enquiries, numbers of orders placed and how your trade compares to the same period last year.

The check box responses, creating a vital datapoint, will take no more than a minute of your time.

We will ask you to return to the survey each week to record these statistics so we can compare week on week figures – obviously the more data we record, the more accurate a picture we can give.

All responses will remain anonymous and we only ask for your email address for verification – we will not reveal or pass your information on.

Each Monday we will update you on the Pulsepoint statistics from the previous week and analyse the data for you, the UK catering equipment sector. On every day’s Catering Insight news alert, we will remind and encourage you to participate for at least the next few months.

Join in with this important initiative by quickly filling out the below form.

Create your own user feedback survey

Tags : datamarket researchpulsepointresearchsurvey
Clare Nicholls

The author Clare Nicholls

2 Comments

  1. PulsePoint – An interesting initiative. Not sure what it will proove. I’ve completed it honestly and truthfuly but my turnover, which has increased dramatically since the same period last year really bares no significance. The products are completley different to the products sold last year. The enquiries are from different sources. I’m small enough to change and offer new products and services. Larger organisations may find ‘turning the tanker’ more difficult.
    Good luck to all , here to help
    Derek@Smiths-Frontofhouse.com

  2. Agreed, I completed the above form, but didn’t submit as it would skew the data. I think overall, it can give a good indicator, especially given the fact that most of the companies in the space are really in their niche and the product services etc. as an industry, don’t change dramatically. I always look forward to reading such reports. It is a good, quick and dirty measure as opposed to a detailed report. I like it.

    James

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