Catering Insight Awards 2021 winner: Digital Initiative of the Year

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NCE’s Mark Thirkill and Wes McGough collected the Digital Initiative of the Year trophy from Hoshizaki UK’s Andy Bugge (right) and Catering Insight editor Clare Nicholls.

The Digital Initiative of the Year category, sponsored by Hoshizaki, honoured a distributor, either traditional or online, who has really embraced the digital medium – whether it is for sales, service, technology, showcasing their capabilities or an innovative social media campaign.

Northern Catering Equipment stood out amongst all others for voters, who gave it a whopping 51% of the final total.

The Yorkshire-based distributor is now winning 70% more contracts since implementing mobile workforce management technology from BigChange. This provides a single platform CRM, job scheduling, mobile app, vehicle tracking and online portal.

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With the introduction of the cloud-based five-in-one system, the dealer has gone paperless with the fully automated planning, monitoring and reporting solution. The use of BigChange has also helped reduce costs, boosted productivity and improved customer service with the online booking portal.

NCE’s projects estimator, internal sales and BDM, Mark Thirkill and finance manager Wes McGough collected the award and said: “BigChange has been a great marketing tool for us and it has really helped us in terms of CRM management so we can book jobs, quote from it, assign engineers and so on. It has just opened up so many platform for us really. The service side is massive so we are so pleased about this.”

Tags : awardsCatering InsightCatering Insight Awardsdigital initiativenorthern catering equipment
Clare Nicholls

The author Clare Nicholls

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