Kendal-based dealer Catering Appliance Superstore (CAS) has become one of the first dealers in the UK to launch both a dedicated iOS and Android app to order catering equipment and renewables online.
The app is available on tablet and mobile platforms.
The launch comes on the back of web specialist CAS growing its turnover by over £3m this year in the face of an uncertain market.
The dealer offers a large ranges of commercial catering products, from blue roll and cleaning detergent to 20 grid combination ovens. It works closely with many well-known equipment manufacturers, bringing a full range of budget and premium products to its customers.
Marketing director Graham Sowerby said of the app launch: “We have identified tablet devices to be the primary source of our online traffic, and with that in mind we have been hard at work developing an app that will mean the customer is always connected to their CAS account and can purchase goods within seconds, with no need to repeat entering time consuming payment and delivery information.
“We have all witnessed the internet almost completely replace the traditional mail order process. At CAS we now anticipate that a connected app offering great prices, past order history and a one click buying process will be the future. Customers can simply sign into their account once and thousands of products are only a click away.”
He added: “A tablet or mobile device is never far away from us in the modern world and we recognise that busy caterers don’t always have time to sit down at a computer or laptop, and speed of ordering can normally become the priority.
“Over the past decade we have attracted over 100,000 customers and they recognise us as a reliable and trustworthy source of catering goods. We take away the risk of internet scams and phishing attempts and trust that they will remain loyal customers as we continue to invest in products and tools that make their procurement journey simpler.”