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Brakes bets on customers consolidating food and equipment orders when kitchens reopen

Brakes

UK foodservice supplier Brakes has added more than 600 new items to its range of  light equipment for both front- and back-of-house environments.

The supplier said it is looking to strengthen its status as a one-stop shop for caterers and restaurants, particularly as it expects operators will want to reduce the number of overall deliveries they receive when kitchens do reopen due to social distancing.

It believes customers will be attracted by opportunities to save time and money, such as consolidating the ordering and invoicing process with one supplier.

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“Cutting down the number of orders that need to be placed, processed, and received, saves caterers valuable time and money and helps to make them more efficient,” said Mandy Van Hagen, Brakes marketing sector manager.

“Furthermore, we know from previous experience that when hospitality venues re-open after a lockdown they are obviously looking to keep staff and customers as safe as possible and consolidating their food and light equipment order so that they have fewer delivery drivers coming to the kitchen door is a big help in this respect.

“As in the past, we will be ready with everything that caterers need when they re-open – whether that is food or equipment – and all at the best possible price.”

Ms Van Hagen said customers would be able to place food and light equipment orders without any minimum order value being imposed.

Aside from its now 800-strong range of light equipment solutions, Brakes sells essential items including food preparation and storage solutions, buffet displays, chefswear and janitorial lines.

 

Tags : brakesBrakes Catering Equipmentlighting
Sam Lewis

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