Blue Badger caters to dealers looking for laundry

The new Whirlpool Omnia range is available through Blue Badger Wholesale.

Blue Badger Wholesale used last week’s Commercial Kitchen show to launch the Whirlpool Omnia light duty laundry range.

Sales office manager Alison Harvey reported: “Our laundry range worked really well for us at the show. We had lots of interest both from end users but also from refrigeration/catering dealers who were really interested in the extra margin opportunity the laundry represents.”

The new Omnia series is stackable and the two washers in the range are rated A+++ for efficiency, comprising 8kg and 11kg capacity respectively. The range’s two dryers have 8kg and 10kg capacity. All models are 13A and the dryers’ condenser/heat pump technology means that they only need a cold water feed and a standard socket.

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The range utilises Zen Technology to reduce operational noise to what is claimed to be ‘a mere whisper’.

Featuring new program cycles such as ‘anti-stain quick’, ‘hygiene’ and ‘anti-allergy’, they can be used within small to medium sized businesses such as cafes, restaurants, beauty salons, hotels and B&Bs, sports and fitness clubs and care homes.

Harvey added: “Not only is the Omnia the most efficient range we have ever sold (wash and dry 10kg laundry for only 40p), it is also the most affordable range of laundry with a light commercial warranty.”

On after-sales, she detailed: “Whirlpool’s speed of service commitment really impressed dealers. If the manufacturer can’t get an engineer out within 72 hours it will replace the unit which really underlines the commitment it has to providing commercial standard aftercare.”

Tags : blue badgerblue badger wholesalelaundrywhirlpoolWholesale
Clare Nicholls

The author Clare Nicholls

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