PKL revamps corporate identity

PKL’s product offerings are grouped on its new website.

PKL Group has revealed its new corporate branding and website designed to position the company as a total kitchen infrastructure solutions provider.

On its new-look site, the company has grouped the solutions it offers under Temporary Solutions, Event Solutions, Permanent Solutions, Transworld Solutions and U-Select to clearly show the scope of options.

Established in 1988 to meet a gap in the market for rented heavy duty catering equipment within a freestanding standardised portable unit, PKL is now a major provider of outsourced catering infrastructure solutions.

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In a departure for the company, it also launched U-Select last year, a new way for catering businesses to acquire catering equipment under various finance options.

Lee Vines, PKL’s MD, commented: “PKL has an unrivalled reputation as the leading provider of temporary kitchens but we also offer a range of solutions for permanent kitchens and with the launch of U-Select, finance options too for all kinds of business to either hire or buy.

“This is an exciting time for the UK foodservice industry as consumers are increasingly interested in the quality of the food they eat whether that’s in a school, restaurant, hospital, pop up coffee shop, garden centre or at an outdoor event.

“PKL is perfectly positioned to be able to offer the catering infrastructure solutions to meet the requirements of caterers in all these sectors.”

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