Partnership at the heart of spares distribution

First Choice MD John Whitehouse and Krupps export MD Riccardo Scuotto shake on a successful partnership.

With a helping hand from First Choice Group leading dishwasher manufacturer Krupps has glimpsed the future.

A dealer training day organised by the Italian based operator took place at the spares distribution operator’s Kingswood Lakeside home.

First Choice Group’s MD, John Whitehouse, said the training shows how the company wants to help nurture industry talent.

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“Over the last 18 months or so we have really established a positive and fruitful working relationship with Krupps,” said John.

“Hosting these type of events here at First Choice Group allows us to work with product manufacturers to assist and support their own brands and customer base.

“In the UK catering industry there are not many opportunities to work closely with up and coming brands to support them and help them grow. This is a fantastic example of what can be achieved.”

Export MD with Krupps, Riccardo Scuotto, who delivered the training alongside his company’s head engineer, Michele Barbieri, said: “This was our third consecutive training event at First Choice Group with the focus being on our new water proof UniKo touch-screen panel and updated iKloud Wi-Fi technology.

“Due to the constant innovation offered by our products, it is imperative to transfer the knowledge correctly to the market by informing product users and training the sales force and the service engineers.

“During the training the engineers had the opportunity to participate with feedback around the future implementation and personalisation of the Wi-Fi technology together, having been given the opportunity to test the new waterproof touch screen display.

“We have consolidated our position in the UK market thanks to the strong partnerships we are developing with qualified engineers who participate in such training to learn how to install and service Krupps products across the UK.

“But it is the support and ambition of our friends and colleagues at First Choice Group that gives us the platform and confidence to co-ordinate these type of events which are crucial if Krupps is to achieve the success want.

“On behalf of everyone at Krupps, I would like to thank John, Martin and the team there for allowing us to use their facilities and for encouraging us.”

Martin Dagnall, technical training manager for First Choice Group’s specialist training division Combico UK added: “Hosting such events for partners like Krupps here at our state-of-the-art, fully equipped premises gives us a real impetus for promoting quality training.

“Our relationship with Krupps has excelled since we signed a Master Distribution Agreement with them in 2016 and it’s great to be able to help our industry partners to grow and develop.”

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