New trade show to place coffee equipment centre stage

A new trade-show is preparing to launch into the catering industry to focus on coffee machines and equipment. 

European Coffee Expo, a new speciality coffee event dedicated to the business of coffee, tea, soft drinks and related products, will take place at London’s Olympia on May 22 and 23 2018.

Annie Swift, managing director, European Coffee Expo, said: “With its total focus on coffee (and tea and soft drinks), European Coffee Expo is not a cafe show but a coffee show. Visitors won’t see food, cakes, furniture or IT – just coffee, equipment and accessories related to the buying, preparation and serving of great coffee, teas and soft drinks.”

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European Coffee Expo has the support and active input from a steering panel of senior figures, including Pret A Manger’s international head of coffee, Chris MacEwan, Harris + Hoole’s head of commercial development Josh Brown and John Lewis’ director of food and beverages Chantal Lontay.

In addition to a large exhibition featuring innovative suppliers of equipment, beans, teas, flavours, soft drinks and serving apparatus, European Coffee Expo will also offer a programme of conferences, demonstrations and workshops and an innovation trail.

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