Manitowoc spots need for catering iPad apps

Manitowoc has reacted to growing demand for mobile communication in the commercial kitchen arena by launching six special iPad apps for kitchen design and staff development.

The apps are designed to better serve channel partners and will give all tiers of the supply chain the tools to plan, design, fit and run a new commercial kitchen using Manitowoc kit.

The Kitchen Profiles and Modular Suites apps allow users to create a full design and overhaul of a commercial kitchen, while a suite of training apps guides staff through the equipment and how to use it.

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There is currently four product apps to cover individual brand lines and ‘How to’ guides on using various products in each category, all featuring training videos to make the learning experience easier.

“Our market is increasingly mobile and we need to be there when caterers need us—in a way that’s easy for them to work with, regardless if that is from a desktop computer or a smart phone or tablet,” said Simon Frost, regional sales director for Manitowoc, which owns brands such as Merrychef, Convotherm and Frymaster.

“With the substantial growth in the market of mobile communications and in particular the growing popularity of the Apple range, we have recognised a gap in the market to aid the efficiency of customers using our products.”

Currently the six apps are available though the Apple store however there are plans in the pipeline for a release on the Android Market Store.

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