All available stands for the lunch! trade show have sold out for its tenth anniversary edition on 21-22 September.
Thanks to a 23% increase in stand space for 2017, following its move to ExCeL London from the Business Design Centre, the show will welcome 335 exhibitors.
The show sold out over 2 months in advance of doors opening, with strong exhibitor uptake from across the entire food-to-go sector, according to the organisers.
“We’d like to say a big thank you to all our exhibitors for their continuing support of lunch!” said group event director Chris Brazier.
“Right from the start, we wanted lunch! to be different. To really stand out from the event crowd, and to be a real buying experience that visitors – from the biggest food to go multiples to local cafés and coffee shops – all actually enjoyed coming to. Now, every year, we hear about lunch!’s fantastic buzz and unique atmosphere. It’s such an integral part of the show – and it just gets better with each show.
“Ultimately though, it’s the latest innovations from our exhibitors that really keep the buyers coming back year after year. They love the vibrancy and relevance of lunch! and its fantastic choice of products, and our exhibitors love meeting senior buyers with smiles on their faces. It really is a winning combination.”
Returning foodservice equipment exhibitors include rexmartins, Rational UK, The Alan Nuttall Partnership, Magrini and UCC Coffee UK & Ireland, with coffee machine supplier Caffia taking a stand for the first time.
The show will also feature an extended Start-up Zone featuring some of the industry’s newest suppliers, and two keynote theatres.