The Host exhibition in Milan has launched the 2017 edition’s ’10 Designers for 100 Products’ competition, an innovation challenge for designers and creative talents from all over the world.
POLI.design, the Consorzio del Politecnico di Milano (Milan community college) will be promoting the initiative.
Designers will select 100 product solutions from among the more than 2,000 exhibitors at the fair for creating new hospitality experiences, including tableware, equipment and interior design.
The creative activity, carried out live, must be connected to concepts that combine service and experience, products offered and living spaces.
The exhibition will become a ‘live’ creative catalogue for designers, allowing the audience to be actively involved and stimulating the use and experimentation of products at the fair, on 20-24 October 2017.
Mentors from Politecnico di Milano, exhibiting companies, young international designers and POLI.design students will carry out demonstrations at the event.
The 10 designers selected will participate in the show teaching as team leader and will receive an attendance fee of € 1,000 for the development of the project.
The winning team will be awarded with a cash prize for the leading designer and vouchers for cultural services for the rest of the team (total prize €3,000).
The Phase 1 application deadline is 31 March 2017, with phase 2’s deadline being 31 May 2017.