Electrolux launches innovative dealer finance first

Electrolux Professional’s 700XP modular cooking range is included in the Electrolux Express Finance package.

Electrolux Professional has unveiled plans to allow distributors to take the stress out of replacement equipment purchases, with the launch of a service which offers the combination of access to instant finance and 24-hour delivery across a core range of key equipment.

Created in partnership with independent finance provider Shire Leasing, Electrolux Express Finance allows distributors to offer a one-stop service with flexible finance options – making upgrades and distress scenarios as pain-free as possible for those without the capital to take immediate action.

The new service builds on Electrolux Express, a ‘24 to the door’ provision, which has been extended to include a range of equipment from the manufacturer’s prime cooking, dishwashing, refrigeration and dynamic preparation categories.

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Through Electrolux Express Finance, dealers can offer the rapid finance and delivery of the most commonly-replaced kit in a few simple steps.

If equipment is in need of upgrade, end users need only contact their distributor who can offer access to instant finance approval on replacement equipment.

The Esign system should allow orders to be signed there and then and placed in minutes before being delivered the next day, creating sales opportunities across the board for sales and service engineers.

Credit is available up to £41,000 over terms between 12 months and 5 years. Distributors are paid by Shire, so they don’t have to take on any financial risk.

Darren Lockley, head of region for UK and Ireland at Electrolux Professional, commented: “Speed is key when it comes to distress and replacement equipment, and with the replacement market valued at £600m annually, we want to make sure our partners can give their customers a rapid and efficient answer to broken-down equipment.

“From our research into the industry, we know not all customers have instant access to the capital they would need to replace their kitchen equipment in an emergency. In fact, well over half the people we asked said they would buy on finance given the option.

“Thanks to Express Finance, our partners can now offer a comprehensive service when their customers most need it, and we hope that that this service will be the perfect tool for those in need of a fast and reliable replacement.”

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