Brakes Group hires ‘pasty tax’ campaigner

Brakes Group is set to install Ken McMeikan — the Greggs boss who led the campaign against a proposed ‘pasty tax’ — as its new chief executive.

McMeikan will stay with the high street bakery chain until his successor has been appointed, and then take up his new role at London-based catering giant Brakes.

Brakes operates a number of foodservice businesses in the UK and Europe, including a catering equipment division, which provides design, planning and kitchen installation services.

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McMeikan joins Brakes having transformed Greggs into a national chain with wholesale activities and cafe-style store formats.

He shot to the public’s attention last year when he helped force a government U-turn over plans to impose a 20% tax on hot pastries.

Reuters reported that McMeikan’s wages at Brakes would “easily surpass” the £664,000 salary and benefits package he made at Greggs last year, according to analysts.

“There are lots of pluses in the move, although it is hard to avoid the lingering feeling that he might have held out for one of the top jobs in the sector, with a few vacancies likely to be coming up next year,” independent retail analyst Nick Bubb told the news organisation.

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