Bradshaw expands with European brands

Commercial cooking kit importer Bradshaw has expanded its offering with the availability of new products from several European equipment brands it works with.

ATAG, the Dutch company renowned for its technologically-advanced built-in kitchen appliances, has added three induction hobs to its 2012 range, while Steel Cuisine has introduced a steam function to the main oven of its A-rated dual fuel range cookers.

The Steel range of cookers, which come in two designs, offer gas and electric hob options and are fitted with a reservoir to avoid the need for plumbing.

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The three new additions to the ATAG induction hob range, meanwhile, all feature bridge zones — two rectangular cooking zones which can be connected together at the touch of a button to create a single extended zone.

Bradshaw is one of the few commercial distributors to also specialise in high-end cooking appliances for the domestic market, which is where the ATAG hobs fit in.

“ATAG’s new induction hobs with bridge zone capability are a clear example of the advanced functionality available in modern hobs, providing the consumer with real flexibility alongside other practical features such as useful, time-saving pre-set programmes and a wide power range for different cooking styles,” said Bill Miller, ATAG’s sales and marketing director.

Somerset-based Bradshaw, which is part of Plyanemca Group, also recently added Slovenian cooking and dishwasher brand Gorenje to its offering.

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